- Best practice
Benefits of using QR Code on Video Games
Mobile-optimized QR codes are the best way to upgrade your video games. QR codes on video games share detailed information, connect players to your online platforms, provide simplified access to social networks, and instantly find and download your applications. Adding different QR codes to video games gives an applicable advertisement for your business. No more manually entering search information. Scan the QR code and get everything you need.
QR codes for effective marketing
You can use QR codes to promote new games or game content and give players a fun and interactive way to learn about upcoming releases or updates. QR codes are helpful in video games and game-related product promotion. Add them to packaging, promotional materials, toys, clothing, etc.
Promotion on social media
Encourage fans to follow the game's social media profiles and share their game-related content. Use Social Media QR codes to direct players to the game's Instagram page. Or do the opposite, post a QR code to download the game on your social media and other online channels. You can run targeted ads on social media and other platforms to reach your target audience.
Effective game promotion in partnership with influencers
It will be beneficial for you and the producers of partner content. Add YouTube channels' QR codes where leaders and bloggers promote the game to their audience. It helps you increase awareness and the number of downloads of the game.
Use QR codes to collect and analyze data
QR codes can provide game developers with valuable data about player behavior, such as the best-selling content and players' interaction with the game. It is necessary to improve the customer experience and fine-tune marketing campaigns. You can track QR code scans and other metrics to measure campaign performance and make improvements over time.
How to make a QR Code on a Video Game?
- Go to the L2QR constructor and choose the type of QR code you’d like for your video game. Start using the URL Code.*
- Type the website in the required field to link it with your QR Code.
- Your QR code will be generated automatically.
- Customize the design of the QR code: select a frame and the “Scan Me” logo.
- Select the colors to match your brand style.
- Click Download to get the QR code file in .jpg format.
- Integrate the generated QR code into your website design.
- Scan the QR code from multiple devices (iOS and Android) before printing.
*Sign up and expand your capabilities with L2QR Pro. Select more QR codes, add, edit and change information without reprinting a new QR code.
Tips: Video Games with QR Codes design templates
A stylish and creative video game with a QR code is guaranteed to draw attention to your company, brand, and product. Get inspired by L2QR video games with QR code templates.
A video game with a QR code should attract more than just attention. The design should be thoughtful and practical. Each element should form a single style.
- The color palette should be appropriate.
- Choose frames that match and complement the design of your QR code.
- Add your logo to your QR code. L2QR adapts the size of your logo to scan needs.
- Make sure your QR code is perfectly readable. For this, select an uncomplicated design, high color contrast, the optimal number of coded symbols, and the correct code size.
You can use QR codes to promote video games by redirecting users to a website or app store where they can download the game. For example, Nintendo used QR codes to boost the release of Animal Crossing: Pocket Camp by placing QR codes on billboards or in promotional materials.
Increase in-game content with QR codes. In this case, users should scan QR codes to unlock in-game content, such as specific items or characters. For example, Pokémon Go allows players to read QR codes to add new friends to their in-game friends' list.
QR codes for multiplayer interaction. Add a QR code in your game to facilitate multiplayer interaction like Nintendo. For example, Mario Party 10 allows players to use QR codes to share game boards with other players.
Add QR codes to products for users to scan and unlock game content. That's what Roblox does. The company adds a QR code to each product, which gives the owner access to additional in-game content, such as in-game currency.
QR Codes on Video Games and other materials: Best Practice
QR codes are a universal tool for presenting your brand and business. But you can make even a minor mistake in the design, and all your efforts will be in vain. Don't repeat mistakes! Pursue our tips on using QR codes in promotional materials and make them more expressive and potent.
Add a brief description to your QR code
Why would anyone even scan your QR code? You lose if you have no answer to this question. A QR code without instructions does not carry any value or information to the user. So be sure to print out the QR code with instructions on what your client or partner will learn from the scan.
Use informative frames for the QR code
The users are almost ready to scan the QR code. Just help them! Frames tell your audience about your QR code. Does your QR code lead to your store's Instagram? Add a “Follow Me” call-to-action box.
Add your logo to your QR code
You must do it. A company logo on a QR code helps users recognize and trust you. The L2QR builder automatically determines the optimal size for your logos, ensuring the scanning of QR codes.
Remember the contrast
However, the QR code should always be visible on a light or dark background. Consistent contrast is the key to fast reading. Use a white box or frame for guaranteed QR code scanning.
Integrate the QR code into your design
Isn't it enough to just add a QR code on a video game? Sorry, but no. When a QR code looks like a random element, it gives every reason to believe that you are not being responsible enough with your presentation. Therefore, create promotional materials where the QR code is an organic part of their design.
Save and recreate your signature design
L2QR ensures that all QR codes you create are available as templates at any time. You can use them for any promotional materials or events.
Check the QR code scan before printing
You need to make sure that your QR code is scanned perfectly. Test it thoroughly on different devices and apps. Make sure every user can scan your QR code and that it's functional.
Make your business, hobbies, and ideas attractive and famous with L2QR. Start creating unique QR codes for your needs today. Subscribe to L2QR and test all possible features.
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